We’re currently updating our product catalogue — some items may be temporarily unavailable. Thank you for your patience.
We’re currently updating our product catalogue — some items may be temporarily unavailable. Thank you for your patience.
We’re currently updating our product catalogue — some items may be temporarily unavailable. Thank you for your patience.

OEM Dimensions
Factory-exact fit
33 Colour Options
Mirror, Gloss, Galaxy & more
3M VHB Tape
Professional adhesion
OEM Dimensions
Factory-exact fit
33 Colour Options
Mirror, Gloss, Galaxy & more
3M VHB Tape
Professional adhesion
In Stock
Ready to ship
Ships 1–2 Days
Fast dispatch
Genuine Quality
OEM-grade finish
Take the VAG INIT wherever you go — on your keys. Precision-cut premium acrylic key ring in the VAG INIT design, available in all 34 colour finishes.
The perfect addition to any VAG build or a statement gift for the enthusiast in your life. Choose from Mirror Chrome, Gloss Black, neon Highlights, and exclusive Galaxy tiers.
1x VAG INIT Key Ring
Individually inspected, precision injection moulded, OEM-spec dimensions
Pre-applied 3M VHB tape
Automotive-grade double-sided tape — same 3M VHB used by OEMs
Isopropyl alcohol prep pad
Surface cleaner for maximum adhesion
Microfibre application cloth
Lint-free cloth for a clean, residue-free installation
Step-by-step fitting guide
Illustrated instructions for easy installation
Premium branded packaging
Sturdy box designed to protect your badge during shipping
Prepare the surface
Thoroughly clean the rear boot/tailgate mounting area using the included isopropyl alcohol prep pad. Remove any wax, polish, dirt or residue. Allow to dry completely.
Dry-fit & align
Without removing the adhesive backing, hold the badge against the vehicle to check alignment. Use the original mounting position or existing indentation marks as a guide.
Apply the badge
Peel the protective film from the pre-applied 3M VHB adhesive tape. Carefully position the badge and press firmly into place. Start from one end and press across to avoid air pockets.
Apply pressure & cure
Apply firm, even pressure across the entire badge for a minimum of 30 seconds. For optimum bond strength, avoid washing the vehicle for 24 hours and do not use a pressure washer on the badge area for 72 hours.
Tip: For best adhesion, install at temperatures above 15°C. If installing in cold weather, gently warm the mounting surface with a hair dryer before application.
OEM-Grade Quality
Engineered to exceed factory standards with precision construction
Express Dispatch
Orders placed before 2pm ship same day via Royal Mail
3-Month Guarantee
Quality assured with our 90-day product warranty
Secure Checkout
SSL encrypted payment processing powered by Stripe
Quantity
How many would you like?
Choose your options above to continue